Marketing is one of the most important aspects of a business since every company and nonprofit, no matter the size, needs marketing to get its message out, attract followers, and find or create new opportunities.
Maryville University’s Bachelor’s in Marketing provides students with the academic foundation marketing professionals need. Students are prepared with skills such as social media, digital media, marketing analytics, consumer behavior, project management and more providing them with the skills they need. Students can pair the marketing major with a minor specializing in business analytics to have a better understanding of the business side of marketing.
MARKETING PROGRAM
WHY MARYVILLE
Marketing majors in the senior experience marketing course create marketing campaigns, conduct research and analysis of the external and internal forces that shape market opportunities.
Marketing students also develop strategies directed at a target market on their way to earning their bachelor’s degree.
The unique partnership with Abstrakt Marketing Group, a St. Louis-based agency, helps students gain professional experience. Students interning in Abstrakt’s collaborative college campus program earn a base pay, plus commission on sold contracts, while working up to 25 hours per week.
Dr. Tim Wheeler is an assistant professor, teaching marketing, professional selling, business statistics and business strategy. He holds undergraduate degrees in biology and chemistry, master’s degrees in chemistry and business administration, and a doctorate degree in business administration. Tim’s career spans over 30 years in science-based businesses with senior roles in marketing, operations, research, and professional selling.
Maryville’s Marketing degree program graduates often find employment opportunities in advertising, retailing, research, and of course, marketing jobs. This includes digital marketing and social media marketing. No matter how you look at it, careers in marketing are growing rapidly, and will be for some time.
SALARY
TOP 10%
$208,000
MEDIAN
$117,130
JOB GROWTH
10%
ESTIMATED
through 2026
23,800 NEW JOBS THROUGH 2026
LARGEST EMPLOYERS
in this field:
*Data on this page provided by the Bureau of Labor Statistics.
*Data on this page provided by the Bureau of Labor Statistics.
Marketing skills are in demand everywhere, with new jobs being created every day for those with a degree in marketing.